VISION &

VELOCITY

about me

I help executives see their goals come to fruition; and teams imagine boldly, build thoughtfully & ship work that’s as smart as it is elegant.

I help executives see their goals come to fruition; and teams imagine boldly, build thoughtfully & ship work that’s as smart as it is elegant.

Warner Bros

Distribution Planning, SaaS

summary
Next-Gen Post-Theatrical Distribution Planning SaaS platform
challenges
High complexity, high-matrix alignment, legal/financial workflows, AI integration, and design architecture
results
Post-MVP UX/UI Aligned to User behavioral and human needs

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Warner Bros

Distribution Planning, SaaS

summary
Next-Gen Post-Theatrical Distribution Planning SaaS platform
challenges
High complexity, high-matrix alignment, legal/financial workflows, AI integration, and design architecture
results
Post-MVP UX/UI Aligned to User behavioral and human needs

View Project

View Project

BlueLadyBug

Healthcare KPI SaaS Overhaul

summary
Turning spreadsheet-heavy healthcare workflows into intuitive, high-growth SaaS.
challenges
Product Strategy • Enterprise Architecture • Zero-to-One Validation • Data driven workflows
results
Reduced onboarding flow from 65+min to 10min in less than two hours using Gen-AI

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Los Angeles Times

Multi-platform Video

summary
Unified design framework across Mobile Web, Native iOS/Android, Living Room (CTV), institutional B2B environments.
challenges
Cross-Platform Architecture • Monetization Systems • Design Operations
results
400% lift in plays •  $1M+ in New Revenue (Direct Sales & Ad Units) •  100% Platform Independence

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Disneyland

Magic Key App

summary
Passion Project: A Loyalty App for High-Velocity Product Testing and Contextual Commerce
challenges
Translating a one size fits all app, to a loyalty driver
results
Bridging the gap between physical park environments and User-first app needs.

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Food52

Mobile Checkout

summary
Build e-comm trust by bridging the gap between aggressive OKRs and human-centric design
challenges
Conflicting priorities between biz (excess info, completion) vs user (transparency, choice)
results
40% lift in checkout completion • 30% faster registration & checkout • 150% lift brand confidence

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Vibing, Right/Left Brain Unicorn

Biz → Create → Build. I am known for being a highly strategic design leader. Taking a wild idea or an ambiguous problem, and producing viable, feasible and valuable solutions with big results. From vision to user collaborations to code-readiness, I never shy away from a challenge or a new way of thinking.

Vibing, Right/Left Brain Unicorn

Biz → Create → Build. I am known for being a highly strategic design leader. Taking a wild idea or an ambiguous problem, and producing viable, feasible and valuable solutions with big results. From vision to user collaborations to code-readiness, I never shy away from a challenge or a new way of thinking.

Teams, Big & Small – Let Them Shine

Building the future of Design starts with diverse, multi-talented teams who can "Face the Messiness with Joy." I am a service leader and apply SAFe Core Values when working with teams. With experience at every level of a designer’s journey, my aim is to recognize potential and targeting passions to build careers for designers, researchers, and engineers.

Teams, Big & Small – Let Them Shine

Building the future of Design starts with diverse, multi-talented teams who can "Face the Messiness with Joy." I am a service leader and apply SAFe Core Values when working with teams. With experience at every level of a designer’s journey, my aim is to recognize potential and targeting passions to build careers for designers, researchers, and engineers.

Pushing Design Toward the Future

Leaning into Modern UX/UI designing for Functional Context is the evolution of the craft. To move beyond traditional methods, every interface decision starts with what the user is actually trying to do, how they comprehend the environment, where the friction lives, and how the experience can serve real behavior before it serves aesthetics. Beauty earns its place by making function more effective.

Pushing Design Toward the Future

Leaning into Modern UX/UI designing for Functional Context is the evolution of the craft. To move beyond traditional methods, every interface decision starts with what the user is actually trying to do, how they comprehend the environment, where the friction lives, and how the experience can serve real behavior before it serves aesthetics. Beauty earns its place by making function more effective.

Right Tool, Right Time

It's important to me to right fit the tools I use for the work and companies I work with. Overall I believe in ethical design, minimizing waste and impacts to the environment. I use AI tools (agentic & generative) where it will be most effective. Knowing it's limits along the way.

Right Tool, Right Time

It's important to me to right fit the tools I use for the work and companies I work with. Overall I believe in ethical design, minimizing waste and impacts to the environment. I use AI tools (agentic & generative) where it will be most effective. Knowing it's limits along the way.

Gallery of work
All
ux research
saas
social
campaign
exhibit
app
.com
“There is no reason that function should not be beautiful. In fact, beauty usually makes it more effective.” - Spock
cv
linked in
instagram
2026© wren bach design studio & portfolio
available for projects / for hire
“There is no reason that function should not be beautiful.
In fact, beauty usually makes it more effective.” - Spock
cv
linked in
instagram
2026© wren bach design studio & portfolio
available for projects / for hire
“There is no reason that function should not be beautiful. In fact, beauty usually makes it more effective.” - Spock
cv
linked in
instagram
2026© wren bach design studio & portfolio
available for projects / for hire
stlr studio
about
wren bach design studio & portfolio
available for projects / for hire
stlr studio
about
wren bach design studio & portfolio
available for projects / for hire
stlr studio
about
wren bach design studio & portfolio
available for projects / for hire